Order of the Phoenix
PRSA Georgia’s highest honor, induction into the Order of the Phoenix, was created in 1986 to honor distinguished public relations professionals for their career achievements, significant contributions in the field of public relations and exemplary community service. Chapter members inducted into the Order of the Phoenix also enter the Georgia PRSA Hall of Fame, created in 1988 by the Henry W. Grady College of Journalism and Mass Communication at The University of Georgia in cooperation with PRSA Georgia.
Do you know a PRSA Georgia member who has had a remarkable public relations career of more than 20 years and has been an outstanding member of the Chapter and community? If so, nominate him or her for the Order of the Phoenix, a program honoring long-practicing public relations professionals for exemplary careers and dedication to the Chapter. Nominations usually open during the late summer and are due in early fall.
Read about the past inductees into the Order of the Phoenix.
Nominations for Order of the Phoenix
Nominations open each year in the summer(ish) and close again in the early fall(ish). Specific dates will be announced here when they are set for each year's nomination period. The nomination period for 2026 closed in August. Generally, nominations should include detailed descriptions of the nominee's:
- career service in the field of public relations
- involvement in public service
- participation in PRSA Georgia, including offices held and committee work
- other activities that support their qualification and eligibility
Each nomination should include both the nominator's and nominee's name and full contact information.
Our 2026 Order of the Phoenix Inductee
Jasmine Hoffman, MBA, APR, Fellow PRSA
Associate vice president and chief of staff, Division of Communications and Marketing, Emory University
PRSA Georgia Past President Jasmine Hoffman, MBA, APR, Fellow PRSA, has been selected as the 2026 inductee into PRSA Georgia's Order of the Phoenix.
Hoffman also recently was selected to join the PRSA College of Fellows, a prestigious distinction that recognizes seasoned PR professionals who have made significant contributions to the profession and demonstrated a commitment to mentoring and sharing their expertise with the next generation. She was welcomed into this elite group of communication professionals in recognition of her dedication to the profession and her demonstrated commitment to sharing her knowledge and experience with others.
In her role at Emory, she oversees internal communications, strategy, and operational management for the Division for Communications and Marketing. Hoffman is a long-time champion for Emory University, where she has held several key leadership positions since 2010. Her previous roles include assistant vice president for internal communications, associate dean for communications and marketing, and chief operating officer for the Nell Hodgson Woodruff School of Nursing. Before joining Emory, she spearheaded public relations initiatives for the University of Pittsburgh's $2 billion fundraising campaign.
Hoffman has been involved with the Public Relations Society of America since 2005. She holds an MBA from the University of Pittsburgh and a bachelor’s degree in communications from the University of Alabama.She earned her Accreditation in Public Relations from PRSA in 2010.
Hoffman, who served as PRSA Georgia president in 2019, has been instrumental in shaping the PRSA Georgia Chapter. Congratulations, Jasmine!
